This section is under development.

Data analysis

  • see how many new contacts added from which tag
  • See how many new contacts added by channel source
  • How did the contacts added from source X performed
  • Doing a Recency Frequency Value analysis on contacts
  • Omnichannel email, sms analysis

Audience KPI's

  • how many contacts added to platform
  • Maintaining 3 month growth in new contacts of 10%
  • Maintaining under 20% of unused contacts
  • Adding 1 contact stream per month

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